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Archive | March, 2014

Effective Ways to Promote Products

Hello, Norberto here.

No matter what kind of products or services that you choose to promote there are effective ways in which to get the word out about the products. Most people choose a combination of all the ways I will talk about below to market the affiliate products that they choose for their target audience.

Pay Per Click

We have talked about PPC in an earlier blog post. Simply put, PPC can be done on various social media networks and search engines such as Facebook, or Google via Google Adwords. You simply set up an account and choose the targeted options, be it a keywords. or a specific demographic in which to market your advertisements to. In my opinion, PPC is best used for higher priced items with very effective, tried and tested sales pages with high conversion rates or to help build your email list.

Social Media Marketing

By setting up and fully using the right social media  networks, you can promote your products and services without being pushy and obvious. The key with social media is to engage with others, share other people's stuff, make useful comments, and give your audience valuable information to read by linking to your blog or other content that you've developed.

Try to only join social media that your audience uses, and don't join any social media that you do not plan to actively participate in. Fill out all your profiles fully, and then develop a content strategy only for that social media. It's boring to just repeat the same exact thing across all social media networks. There is simply no point in that and people will get bored quickly.

Email Marketing

I've told you that the money is in the list, and I mean it. If you don't realize it by now you must build an email list of your target audience. If you're not collecting information from your social media, website or blog visitors you're wasting a truly valuable opportunity.

By collecting information about your target audience, then using email to educate, engage, interact and enlighten your audience, over time you'll explode your affiliate marketing income. There is truly no better way to give yourself a raise than via email marketing.

Content Marketing

The point of content marketing is to create keyword rich content that is interactive, educational and inspirational with a clear call to action. To use content marketing to promote your affiliate products you can do any or all of the following:

• Article Marketing • Blog • Create a website • Create Memes • Create YouTube Videos • Design Infographics • Develop a Whitepaper • Publish an eBook • Write an eReport • Write Social Media Posts • and more

All of these ways to market affiliate  products and or services involve creating content. Content can consist of text, images, sound or a combination of all of them. The important thing about content is that it is targeted and performs a specific function such as to teach someone how to do something, or tell them why they should do something, or otherwise gives them the information that they need at the time they are searching for it.

Eventually, you’ll learn what works best for your target audience, but you can't figure that out without getting started. Affiliate marketing is an excellent way to make a full time living from the comfort of your home, or the local coffee shop (it's up to you). But, like most things in life there is a right way and a wrong way. There is no point in reinventing the wheel. Others, have already made all the mistakes and learned the best way to do things. Learn from them and you'll be surprised at how much you'll start making.

We’re nearing the end of my affiliate marketing blog posts, but I have just a few more parting words that I hope will get you fired up to rock your affiliate marketing business. See you soon. with that.

To start earning click here: ===>http://www.GoProfitSite.com

For your success,

Norberto Mercado

An Important Yet Often Ignored Component

Here's a great article

Yesterday we talked about how important is to track clicks and sales. That you will not ever know how to improve your sales if you're not tracking metrics. Today, I'm going to talk to you about something a lot of affiliate marketers do not do, that they really need to do if they are serious about improving conversion rates.

So, if you're serious about making money through affiliate marketing, and since you've read this far with me, I am betting you are, you'll learn all about this important element of affiliate marketing. That important element is split-testing. I mentioned it earlier and talked about it a little bit in my blog post called: Simple strategies for increasing your affiliate income.

Simply put split-testing is setting up at least two slightly different versions of the same advertisement, offers, landing pages, sales page, keywords, email and more to find out which one leads to better conversions. You will then go back and do what I talked about in the last blog post, which is study your click throughs, and sales numbers to determine which version works best to bring home the money. By changing only one small part of each version, you'll be able to tell what is working and what is not working. You don't want each version to be vastly different because then you don't really know what is causing the different response.

If you want to be really super successful you can start with four to five very different advertisements (or whatever it is you're testing), then choose the one best performing ad out of those to start your A/B testing. Using that best performing ad change very slight things about it to improve it to find out what converts better. You might change the size, wording or color of the headline. You might change the size, location or color of the “buy now” button. But remember, it's better to do at least the A/B testing than no split-testing at all if you can't start with more ads first.

Do the same thing with all the other marketing that you're doing. Split-test subject lines for email marketing messages. Split-test landing page headlines, or buy button sizes, shapes, and locations. Really, what you can split test is endless. It's important to do it so that you can make all of your marketing better each time. By finding out which of two different options are best, you can improve upon almost any type of marketing collateral.

You can also use split-testing to figure out when is the best day, and what is the best time of day to send email marketing messages. Simply send out the email marketing message with the same subject line but send it at different times of the day, and on different days. If you are checking open rates, and click throughs, and sales, you'll be able to easily tell by looking at the numbers what is working and what is not working.

I'm glad you read my blog post today and I hope you're enjoying this as much as I am. Tomorrow I'm going to talk about effective ways to promote products. See you then.

To start earning click here: ===>http://www.GoProfitSite.com

For your success,

Norberto Mercado

Why Tracking Clicks & Sales Is So Important

Here's a great article

The days are flying by. I hope you're having as much fun reading as I am talking to you through these blog posts.

Yesterday we talked about ad placement and this week we are going to talk about tracking clicks and sales and why it's so important to do that.

“Click here”==>http://www.GoProfitSite.com

The truth is, no matter what you do on line, you should set goals, then study the numbers to ensure that you are reaching those goals. Because if you're not, then you need to retool how you are doing things and come up with new strategies and tactics to reach your goals. The only way to truly do this is to check the click-throughs and check the numbers and see what products in what placement are giving you the sales.

You can study clicks via your email account as well as via Google webmaster tools. You can also look at your numbers via your various affiliate accounts that you have with vendors. Each account will give you a different variation on the tools but all will allow you to see what ads are getting the clicks and which ones are making the sales. If you want really amp up your success it's important to understand the numbers and know what you're measuring against.

“Click here”==>http://www.GoProfitSite.com

You need to know how many people open your emails, how many people click the links in your emails, then how many people buy once they click through the links in your emails or other marketing material such as banner ads, newsletter ads, or contextual ads. Knowing this information will help you learn to make every aspect of your sales funnel work better.

For instance, let's say you have sent out an email marketing message. You have a 30 percent open rate, and a 20 percent click through rate, and then 2 percent are answering your call to action (CTA). A conversion rate of 2 percent may or may not be good in your industry. If you've set some goals in advance based on industry standards, which you can find out via research, then you can determine at what point in the process you need to improve. In this example, based on your research, you decide that the open rate is good, and the click through rate is good, but the 2 percent who are answering your CTA is low.

You can take that information and tweak the information that your customers view after clicking through to try to improve upon the conversion rate. Maybe you figure out something is wrong with your vendor's check out process and people are abandoning the checkout. You may need to notify them, or you may need to choose a different product and vendor if you can't get answers. You will only find this out if you're tracking clicks, and sales. So, as you see, tracking clicks and sales is extremely important to your entire process if you want to make more money.

Tomorrow we'll talk about a very important, yet often ignored part of affiliate marketing. It's something that will improve your sales exponentially if you do it.

To Your Success,

Norberto Mercado

Until next.

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